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  • Crucial BMX Race Team 2016 National Series Results!

    Last weekend was the last round of the BMX National Series at Telford. It was another great National and everyone gave their all to end the season on a high.

    Special mention to Taylor Hunt taking 1st place both days and his brother Jenson who is following in his footsteps with an amazing results weekend. Charlotte Green rode exceptional getting a 2nd on Saturday and was leading Sundays race till the final corner when her and Beth came together. Adam Brazil had a fantastic final on Sunday and didn’t disappoint with a very strong 4th position. Tom Palmer gave 100% and was unlucky to have a fall on Sunday. Aaron Holloway had one of his best mottos on Sunday gaining a 2nd. Special mention to Alfie Lovell, Mitch Bombroff, Lee Sweetland, Zailan Johnson and Matthew Bourne for always trying their hardest against tough competition in their groups.

    This was our first year for a National Crucial BMX Race Team and what a great year it has been. We have finished 7th overall which is fantastic for our 1st year.

    We would like to thank each of our riders for their commitment this season. We really do appreciate every bump, bruise and strain you endure in the process. We hope you have enjoyed it as much as us and we look forward to seeing you all at the Brits!


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  • Crucial BMX Alfie Lovell - T-Bog at the PSA Marmalade Jam!

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    This is absolutely mental! #crucialgang Alife Lovell sending the big line with a T-Bog at the PSA Marmalade Jam! Paul Turner with the snap

  • Fly Bikes UK Shop Tour - Devon Smillie & Larry Edgar

    It’s time to start getting hyped, on Monday the 8th of August Devon Smillie and Larry Edgar are going to be stopping by the shop to hang out with all you guys and then head out onto the streets of Bristol and, undoubtedly, shut the place down!

    We will be meeting at the shop at around midday, chillin’ for a few hours then heading out for a ride mid-afternoon.

    It’s not often these guys come through the UK so don’t miss this chance to meet some of the best talent in BMX right now!

    Hope to see you all there!

    Hit the link below to the event page for more details after the jump!

    Facebook Event Page

    Fly Bikes

    IMG Distribution


  • Crucial BMX X Subrosa X Seventies Distribution - Emerson Morgan 2016 Team Video

    Filmed by the whole #CrucialGang - Produced by Emerson Morgan - VX

  • BSD Transmission Premier and BMX Day Ride

    At 6.30pm on Saturday we're hosting a premier for the new BSD DVD "Transmission"! Were sure this is going to be absolutely nuts so don't miss out! We're also going for a ride after the DVD finishes, starting at Dean Lane and then probably heading into town to session some street spots.

    Transmission: Filmed across three continents and in over eight different countries, the DVD has taken over two years to make. It will feature full sections from pro team riders David Grant, Dan Paley, Luc Legrand, Kriss Kyle, Mike ‘Jersey’ Taylor, Sam Jones, Alex Donnachie, Reed Stark and Liam Zingbergs and is filmed and edited by Dave Sowerby.

    The premier is at the shop and were going to start the DVD at around 6.30pm, feel free to bring you own booze and food.

    You can find the Facebook Event here. 

    Hope to see you all there!


  • NASS 2016 - Catch Us There!

    Catch us posted at NASS Festival this weekend (8-10th July)!  Find us located at the "Ghetto Park" next to the Boqer boys! We'll have everything you need to for the weekend, whether you're on or off the bike! From tubes to frames we will have a good selection of everything, as well as shoes, helmets, clothes and a super limited, NASS exclusive run of Crucial T shirts.  We will also be doing giveaways all weekend as well as a flat rail jam and a high hop contest, so come check out our stall for more info on this!

    Look forward to seeing you guys there!


  • YATE TAPE 3 by Emerson Morgan!

    Emerson Morgan dropped YATE TAPE 3! Something he's been working on with the crew since earlier in the year.....You may have have seen the odd clip floating around but now the feature length video is available!

    It came out absolutely awesome. All the local's got savage clips, opening section from Will Bennett, friends throughout, then Emerson Morgan comes in to clean up at the end. Chilled vibes.

    Definitely take 10 minutes out your day to watch this

    Will Bennett
    Nath Maby
    Ry Broad
    Steve Olds
    Nic James
    Josh Rugman
    Scott Summerhayes
    Emerson Morgan
    Jordan Aleppo
    David Chef
    Adam Snake

    Produced by Emerson Morgan on a VX

  • Ride UK BMX - Romford Jam 2016

    MJ got a couple of cheeky clips in this! Give it a watch....

  • Out with the Green in with the Black!

    Fresh parts for the summer! #CrucialGang staff Kieran Love switches it up to Raw/Black!

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  • Villa Road - Saffron Walden Skatepark Session

    "Get a bunch of bikes and ride em around with you're friends... It's the shit!" Tyler the Creator knows what's up!

    Featuring - Damo, Bob, Inch, Priest and Coleborn

    Filmed & Edited - Andrew Inch Thomson

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